Your Instagram followers are more than people that enjoy looking at your daily posts. They become a community of people who relate to the things you put on your page!
If you’re looking to increase the amount of traffic your page gets, it’s understandable that you’re questioning how to grow your Instagram account one follower at a time.
In this guide, we’re going to fill you in on ways to boost your Instagram following and engagement at the same time. Read on now.
Also Read: how to be a content creator
Utilize Instagram Reels
More people are using Instagram reels, and if you’re not you’re missing out. Instagram reels are one of the newer features offered by Instagram, and it allows you to post a short video for your followers to view.
Viewers can see content from people they follow as well as those they don’t. This means that when you post a reel, your chances of reaching more people than those in your community increase.
If you want to increase your Instagram followers, you’ve got to reach more people while also increasing your page visibility. When you’re using Instagram reels to attract more people to your page, one thing you can do is follow the latest trends.
You should also hashtag your reel appropriately so it shows up with the other reels that are also following the current trend. It’s also important that you don’t forget to record quality videos.
There’s nothing worse than clicking on an Instagram reel and seeing content that’s not original or clear. Doing those two things is going to reduce the number of likes you get but you can always use this android app for likes as well.
Optimize With Search in Mind
To promote your Instagram, you’ve got to ensure you’ve optimized your post for easy searchability. Instagram has made several updates to its existing features including giving users the ability to search for a post or page using specific keywords.
For example, if people are looking for eco-friendly cosmetics and your brand specializes in this, you’ll want to ensure you’ve optimized your posts correctly. Keep in mind that there are several factors considered before your posts or page shows up in the results area for viewers.
These factors include:
- When you posted your content
- The type of content you’ve posted
- Captions featured on your post
- Quality of the content posted
The Instagram algorithm will analyze each of these factors, and from there, your post will appear accordingly if it’s relevant to the user. When using your Instagram, you no longer have to wait until you post to include a caption.
Instead, you can create a caption and schedule it to be posted at a certain time. We recommend analyzing your Instagram data analytics to better understand when your followers are the most active and post content around that time.
This will ensure your content is being seen by the highest number of people which increases the likelihood of it being shared and the engagement the posts will receive.
Collaborate With Influencers
We’ve talked about expanding your reach several times, and one way to do that while increasing your followers is to collaborate with other influencers. If you don’t have a large following, collaborating with the right influencer can help to promote your Instagram.
It’s important you do your research before partnering with anyone because if you don’t partner with the right influencer, it can bring negative attention to your page. Before you begin posting, ensure you and the influencer are on the same page about what this collaboration entails and what you both home to get out of it.
If all goes well, you could continue to collaborate in the future to bring more awareness to your page and gain more followers. When you collaborate with other influencers you get access to their followers, and they gain access to yours.
It’s a mutually beneficial situation that can help you gain more followers. It might also be what you need to attract other brands to partner with.
Followers Love Giveaways
Another way to be more visible on Instagram is to host giveaways throughout the year. This is an interactive tactic influencers can use to get people to their page if not to enter the giveaway to at least scroll through the other posts on your page.
If you use the right strategy, you can increase the number of people you reach during these giveaways. Before you launch a giveaway, ensure you’ve set the rules for the giveaway.
Things to include in the rules include:
- The deadline to enter the giveaway
- Rules for the giveaway
- Things followers must do to be considered for the giveaway
- How you plan to announce the winner of the giveaway
Are you a content creator? If so, when you host a giveaway, it’s a good time to use one of your brand partnerships as the prize for the contest. For example, if you’re an advocate for skincare, the prize for the giveaway might be a bundle of your favorite skincare products.
How to Grow Your Instagram Account?
Are you still asking yourself how to grow your Instagram account? Now you know that you can find other influencers to collaborate with. Also, don’t forget that giveaways are a wonderful way to attract people to your page!
If you want to see true Instagram growth, you’ve got to stay consistent and focused on your growth strategy. Do you want to know more about increasing your followers and other useful social media topics?
Check out our other posts in this section. You never know what kind of useful information you’ll find next.
