Instagram has nearly 1.4 billion monthly active users. With so many people using the app, it’s no wonder why many businesses are turning to Instagram. Instagram provides the platform many businesses need to reach a larger audience and make more sales.
Instagram isn’t only beneficial for businesses, though. Instagram is also a great place for individuals to become successful as well. The more Instagram likes a person or business receives on their page, the more views and money they bring in as well.
With that being said, it’s time to learn more about Instagram likes. If you’re an Instagram influencer or need to boost social media engagement for your business’s page, then continue reading below. Here’s everything you need to know about getting more Instagram likes.
How to Gain Instagram Likes
If you want to boost your Instagram likes, then there are things you should and shouldn’t do. The Instagram algorithm can be tricky at times, but when you follow a few simple steps, you should see an improvement. Here are several things you should be doing if you want more Instagram likes.
Switch to a Business Account
The first thing you need to do is make your Instagram page public. If your page is private, then the only people who’ll see your content are the people already following you. You want everyone and anyone using the app to discover your page and like your posts.
For that to happen, switch to a business account. This will automatically make your page public and present you with some cool insight features.
Post on a Schedule
As a general rule of thumb, you should post on Instagram at least three times a week. Anything less than that, and you might lose your following. Keep your followers engaged and interested in your page.
Posting on a schedule also helps your followers have an idea of when to expect content from you, which will also improve your like count.
Post Quality Photos
If the pictures you post are unclear, blurry, or simply poor quality, then chances are you won’t receive a lot of likes on them. Take your time when capturing images for your page. You want to post quality photos only.
If needed, then work with a local photographer to ensure all of your photos are of high quality.
Post Valuable Content
The content you post should also bring value to your followers. Valuable content might answer a question many of your followers have or might showcase something they specifically asked for. Engage with your followers on a daily basis.
Find out what type of content they want to see more of. Learn what questions they have about your product or service. Then, take all of this information and put it to use.
Show your followers that they have a voice, and you hear them. This will help you get more likes and followers.
Know Your Target Audience
Your target audience is the type of followers who are most interested in you. Consider what your niche is. Is your Instagram page used as your travel blog?
Are you a small business selling self-care products? What type of people are you trying to reach? You should know as much about your target audiences as possible, such as their age, gender, and location.
Use this information to then post content that suits them. Instagram insights can give you valuable information, such as who your audience is and what times they’re most active on Instagram.
Purchase Authentic Likes
You might find spam messages that are asking you to buy likes. You don’t want to buy likes from random sources. Instead, you can consider purchasing authentic likes from real Instagram accounts using a reputable website.
You can find more information about purchasing authentic automatic Instagram likes by following the link provided.
How to Lose Instagram Likes
Unfortunately, you must be careful with how you use the Instagram app. To stay on good terms with the algorithm, you need to avoid doing certain things. Here are a few ways to lose Instagram likes that you should be aware of.
Rarely Post Content
You create an Instagram account and post a few good posts. You gain several followers and get a decent amount of likes on your photos. Then, you go several weeks without posting any content.
This is one good way to lose likes and followers. You need to post on a consistent basis to keep your page active and engaged.
Post Random Content
If you don’t have a niche, then you’re most likely posting random content. Instead of trying to appease everyone, you want to select a niche to focus on. You can build more followers and likes by choosing a target audience and making that your main focus rather than posting random things with no direction.
For example, if you want to stick to a travel blog, then this should be the main focus of your posts. You might post various foods that you try in different locations, but the main focus of your content is always on travel.
Post Too Frequently
You know that you don’t want to post too rarely, but you also want to avoid posting too often. A good rule of thumb is to never post more than once on your page a day. You can post multiple stories in one day, but limit your actual page posts to once a day.
Overwhelming your followers with posts can cause you to lose likes.
Let’s Get More Instagram Likes
Are you struggling to get more Instagram likes? Figuring out Instagram’s algorithm is something that many people struggle with. However, if you keep all of these helpful tips in mind, you can build a following and boost your likes!
To read up on other business topics, check out our other articles.